T-Mobile prove airports can still be fun

Click the headline to see the follow up to the famous T-Mobile Dance in a Train Station.

This time they have chosen Heathrow, the scene of so much misery this Christmas. Last year I asked if any client had really understood the internet. And then I suggested that T-Mobile had cracked it with the Liverpool Street Station commercial. A project so grandiose that it would instantly be a hit on Youtube.

But I questioned whether it was campaign-able & not just a one-off stunt. With this 3 minute follow up they show that they have achieved the near impossible. It's own-able, campaign-able & works on the internet.

But it still starts life as a 3 minute TV commercial.